Ecobank Uganda, a subsidiary of Ecobank Transnational Incorporated, the leading pan-African banking group operating across more than 35 African markets, has announced a strategic partnership with Serena Hotels to offer exclusive travel, hospitality, dining and wellness benefits to Ecobank debit and credit cardholders at participating Serena properties across Africa and Asia.
The partnership was officially launched in Kampala, bringing together customers, partners, industry stakeholders and members of the media to mark the beginning of the collaboration and showcase the exclusive benefits available to Ecobank cardholders.
The collaboration underscores Ecobank Uganda's commitment to delivering value beyond traditional banking by enhancing cardholder benefits, promoting secure digital payments and creating rewarding lifestyle experiences that complement customers' financial journeys.
It also reflects the Bank's broader strategy of building an integrated banking ecosystem in which customers can access value-added services through strategic partnerships designed to enrich their everyday lives.
As part of a leading pan-African banking group operating across more than 35 African markets, Ecobank Uganda continues to develop solutions that extend beyond conventional banking. The partnership with Serena Hotels demonstrates the Bank's commitment to rewarding customers for choosing secure digital payments while providing access to premium hospitality and travel experiences across multiple destinations.
Under the partnership, Ecobank customers will enjoy a range of exclusive lifestyle and travel benefits, including a 10% discount on accommodation, a 15% discount on Maisha Spa treatments and a 7.5% discount on food and beverages. Cardholders will also receive a 5% discount at Serena Gift Shops and on Hair Gallery services, as well as a 5% discount on airport transfers and full-day car hire.
Additional benefits include priority waitlisting for hotel reservations, access to exclusive Serena member events, bonus and double loyalty-point promotions, and a complimentary tropical fruit basket during eligible stays. Customers will also have the opportunity to donate their loyalty points towards Serena community initiatives.
